Cat Cripps

How Can Marginal Gains improve Business Productivity

I originally wrote a version of this article in 2016 after the summer in Rio – it still applies to many sporting achievements – we tend to “punch above our weight” in many sports. So what makes TeamGB / ParalympicsGB so successful? Well funding for sure, all those lottery tickets we buy have a purpose, …

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How Buyer Personas can help you attract the customers you want

We all know the customers we like working with.  The ones who “get” what we offer and who value and pay for our products and services.  So wouldn’t it make sense to find more of them?  Wouldn’t it make sense to attract more of them to come to us?  Shouldn’t all our marketing be directed …

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In Uncertain Times – 3 ways you can have consistency in your business

in Uncertain Times – 3 ways you can have Certainty in your Business I originally wrote a version of this blog in 2016 – not long after The Brexit Vote.  I wrote this immortal sentence “Whether you are happy about #Brexit or not, one thing is certain – we are going to be living in …

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Taskmaster

Task Lists! Are you an organised person who likes to make detailed tasks lists and tick things off religiously – or are you constantly chasing your tail lurching from one task to the next but never completing anything? Most of us are probably somewhere between these two extremes.  Making lists but sometimes getting distracted and …

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Come what May – now’s the time to start planning for 2019

Anyone else wonder where 2018 went?  Next week will be December – and thoughts now should be turning to planning for 2019.  True, there are still a couple of teeny weeny loose ends to be tied up “economy-wise” but there are still steps we can take to make sure we are ready to face whatever …

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Simple but Effective – Why you should consider setting up a simple contact management system

If you’re a new start-up, working on your own, you might wonder about the value of putting a full-on CRM (Customer Relationship Management) system in place.  And as I have stressed elsewhere, “free” CRMs do exist, but it may still take some time to get your head round a new tool – and time is …

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The Difference is Clear – the case for good systems implementation

If you have been following this series of blogs then you will already know that “implementation” is a topic that is very dear to my heart.  This is not just because that’s generally how I make a living (although the Lamborghini still isn’t quite on the horizon) but also because I believe passionately that good …

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Wildcat Solutions, 232 Castle House, Stirling FK8 1A (“We” Or “Us”) are committed to preserving your privacy. Please read the following privacy policy, to understand how we use and protect the personal data (“Data”) that you provide us. By submitting your Data to us, you consent to the collection, storage, use and transfer of your …

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